Stay Ahead in Email Marketing

Navigating Google and Yahoo's New Requirements

  • Google and Yahoo have posted additional requirements for sending emails

  • Email is still alive and can help with front-end traffic and reducing cost per acquisition

  • We need to follow all the steps for validating our emails

  • There are new requirements for bulk senders

  • Google provides a free postmaster tool and a specific list of what needs to be done depending on the number of emails being sent

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